Data & insights
Heart of London Business Alliance’s Data and Insights team provides regular, in-depth analysis on the performance of the Heart of London area including footfall, visitor spend and demographics as well as economic and real estate insights, venue distribution and more.
We supply reports on a monthly, quarterly and annual basis and cover the Heart of London area including Piccadilly, St James’s, Haymarket, Piccadilly Circus, Leicester Square and St Martin’s.
Our insights are designed to provide a unique and valuable data set and information source for our members, stakeholders, and investors.
Our insights are available at no additional cost to our members.
Log in or sign-up to access the reports.
New report available: Economic & Real Estate Insights Report
Download the report
The Economic & Real Estate Insights report is a new benchmarking report providing a breakdown of real estate performance across several sectors in the Heart of London area including commercial, hotels, office, entertainment, leisure and culture. It also provides an economic breakdown and market insights. To be published quarterly, future reports will highlight changes, growth patterns and trends. Log in or sign up to receive future reports.
Monthly Visitor Insights Report
Make the most of being in the West End with our data and insights reports on audience demographics and trends that impact the performance of our area. The reports exist to provide all our members, from retail occupiers to property owners, with the tools they need to plan with confidence over a monthly and annual basis.
Watch our webinar on we present the findings from The Annual Report.
Download a sample report
Reports, supplied in partnership with Colliers, take a granular look at the demographics of visitors in the area, including age profiling, visitor behaviour, occupations, gender split as well as visitor frequency and dwell time. TfL supplies us with weekly analysis of traffic through the stations within the West End area.
Log in to access Analysis, data & insights
If you have any questions, please get in touch with our Data & Insights Manager, Matt Harris: email@example.com