Support your business

We have a diverse membership which brings together over 600 of the country’s biggest businesses, landowners and expert bodies. As a membership organisation, everything we do must add value for our member businesses.

By acting on behalf of a wide range of sectors and commercial interests, we are the lynchpin which brings together the West End’s shared priorities.

We harness our collective power to work with media, government, influencers and decision-makers, as well as share knowledge and insights, all of which can help businesses operate and grow.

We provide a one-stop-shop for support and services.


Engaged over 4000 members via our Heart of London employee scheme


Saved West End businesses £1bn through successful campaigning for support and relief


Lobbied for arts and culture sector, resulting in a £1.75bn support package