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Our achievements
Our organisation has evolved to meet the needs of our members. We have taken on greater responsibilities through our lobbying, business support services, promotion of the area and work to shape the area through investment.
Our 2017-2024 highlights
£1bn
Saved West End businesses over £1bn in business rates, payroll and VAT relief
£235k
Generated £235k sponsorship of consumer activity
4k
Engaged over 4000 people via our employee benefits scheme
£70m
Partnered with the Mayor of London on the Let’s Do London campaign, creating a £70m boost for London’s economy
719m
Reached 719m people through our Art of London summer season
250+
Delivered 250+ member events
2bn
Launched Scenes in the Square to a targeted audience of 2 billion
1.4m
Attracted 1.4m visitors to London Lumiere 2018
360k
Deep-cleaned 360,000 sqm of paving each year
60m
Reached an audience of 60m via the Royal Academy of Arts’ 250th
£1.57bn
Helped to secure a £1.57 bn support package for the Arts & Culture sector
24/7
Provided 24/7 private security presence
2k
Provided 2,000 rough sleepers with professional support each year
2027
Launched our West End 2027 place shaping strategy
42k T
Reduced carbon dioxide emissions by 42,927T thanks to our waste supplier scheme
100
Our chief executive raised our profile via almost 100 pieces of media in the last 12 months
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