Because I’m a Londoner campaign

In partnership with London & Partners, we urge you to get involved in the citywide Because I’m a Londoner campaign encouraging responsible recovery in consumer spending in London.

As businesses continue to open safely, the cohesive campaign is helping Londoners feel confident that going out and spending locally is safe and the right thing to do.

The campaign recently featured on the Piccadilly Lights in Piccadilly Circus in late August. Plus, to date, there have been 2.3m engagements on social media as well as 2.7m hashtag reach. See the latest update on this campaign (published July 2020).

Selected members were invited to get involved in the most video video for this campaign. See video here (published September 2020).

How you can get involved in the campaign:

Download the digital pack to start sharing the content on your digital channels and get involved today.
View the guidelines detailing how you can get involved by telling Londoners you are open.
As soon as more opportunities pop-up for our member to get involved, we will place our team at L&P in contact with you.

If you have any queries, please do not hesitate to contact our marketing team on Or, contact Ellie, our Digital Marketing Executive directly on