Economic Growth
The West End is one of the world’s leading economic and cultural districts, a place where business, creativity, tourism, hospitality, retail and entertainment combine at extraordinary scale. But the conditions that sustain the district’s success are becoming increasingly constrained.
What we’re doing to support its economic growth:
Campaigns to support competitiveness
- - A West End International Centre
- - Real Rates Reform
- - VAT-Free Shopping
Data & insights
- - Area & sector strategies
- - Area performance & real estate reports
- - Insights & research
Why this matters?
- The West End is not just a district in London. It is a global destination and one of the UK’s most significant economic and cultural assets.
- 280M visits a year
- 61K businesses
- £55BN generated in annual GVA
- 500K jobs
- To remain competitive, the West End requires a clearer, more aligned framework that matches its economic weight and international significance.
Who are the key players?
We work with businesses, government, investors and strategic partners to help ensure the West End continues to grow, evolve and compete on the global stage.
(FLOW DIAGRAM): Convening partners around shared growth priorities. - TBC