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Priorities

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WEIC

HOLBA, alongside our members and stakeholders, are seeking to enhance the area’s current International Centre designation in both remit and geography so that key parts of the West End are designated as a West End International Centre (WEIC).

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Placeshaping

Our comprehensive placeshaping strategies seek to create a place that is befitting of its global reputation, encouraging more sustainable streets, greater accessibility, a thriving evening and night-time economy and investment.

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Culture

Culture

A critical economic generator and dynamic identity marker for us and our area, as London’s #1 destination for foreign direct investment and 24/7 showcase of the world’s best talent.

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Evening & Night-Time Economy

The Evening and Night-time Economy (ENTE) Strategy presents an ambitious, integrated, and deliverable plan for this iconic part of the West End, spanning the hours from 6 pm to 6 am.

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Sustainability

The Sustainability Hub gives easy access to a wealth of resources that will assist your business in making progress towards reducing your carbon impact.

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