Priorities

Our strategic approach to crime focuses on maintaining a safe, clean, and welcoming environment for all in the West End.

Our placeshaping strategies aim to enhance the West End’s global reputation, promoting sustainable streets, accessibility, and investment.

The Sustainability Hub gives easy access to a wealth of resources that will assist your business in making progress towards reducing your carbon impact.

A key economic driver and dynamic identity marker, showcasing the West End as London’s top destination for foreign direct investment and global talent.

The Evening and Night-time Economy (ENTE) Strategy presents an ambitious, integrated, and deliverable plan for The West End.

HOLBA, with members and stakeholders, is working to expand the West End’s International Centre designation, creating a West End International Centre (WEIC).