Marketing Breakfast

About the event

Join us on Thursday, 29th January 2026, for our first Marketing Breakfast of the year, bringing together marketing and communications professionals from across the West End for a morning of learning, insight into emerging technologies, and the opportunity to connect with your peers.

The session will feature a keynote from Ava Arroyo, Marketing Lead at Google DeepMind Impact Accelerator, Google’s AI division. Drawing on her experience across AI, technology, and culture, Ava will share forward-looking perspectives on AI-driven marketing, innovation, and the evolving digital landscape, with practical relevance for businesses operating in the West End.

The HOLBA team will also share results from recent campaigns, outline key priorities for the year ahead, and highlight new opportunities for your business to get involved and amplify its reach.

Agenda highlights

• Guest speaker: Ava Arroyo, Google DeepMind
• HOLBA update: Recent campaign results and 2026 priorities
• Get involved: Marketing Opportunities for businesses
• Networking: Continental breakfast and meet with peers from the HOLBA community

Secure your spot:

Ava Arroyo

Ava Arroyo is a marketing lead at Google DeepMind, Google's AI division with British heritage. In her work, she bridges the gap between cutting-edge artificial intelligence research and real-world applications. With a focus on the intersection of technology and human connection, Ava helps brands leverage AI to enhance their creativity and productivity.  Passionate about the vibrancy of London’s West End, she is excited to share how AI tools, such as Gemini and others, can empower the theatre, hospitality, and retail sectors to thrive in a digital-first future. Before Google DeepMind, Ava worked at YouTube, leading marketing to drive online growth for artists and cultural institutions. 

Our past marketing breakfast events: